Triumph x Steve McQueen x Michael Kalish

POSTED: 20/07/2023



Inspired by a real-life, large format portrait of Steve McQueen by acclaimed artist Michael Kalish, the “King of Cool Racing Team” drop, is a limited collection of 1000 Triumph Motorcycles / Steve McQueen unique digital art collectibles.

The collection has been created by Verified Labs and Immersive Enterprise Laboratories, and releases Friday, July 14th at 12pm ET | 9am PT on


Steve’s garage included many Triumph motorcycles such as the ’62 TR6 Trophy used in the film of The Great Escape, a ’66 Bonneville 650 ridden in San Francisco while filming the movie Bullitt, and a ’63 Bonneville which McQueen converted into a Desert Sled.

The latter was the inspiration for the bike used by Kalish, which was a 2022 Triumph Bonneville T100 in Jet Black. Following the completion of painting Kalish adorned the motorcycle with the same colors laid down on the canvas using a splatter technique. 


To fully prepare the canvas for the final portrait, McQueen and Kalish spent hours laying down fresh layers of paint. Kalish would throw a gallon at a time of white, light blue and yellow paint onto the canvas, and McQueen would ride the T100 over it to spread the paint. After hours of application, the canvas was perfectly coated in the blend of colors, with care to ensure plenty of tire treads were noticeable in the paint.

1,000 Unique Digital Collectibles

To ensure a high variety of uniqueness in each collectible, and to allow for some to be more common or more rare than others, 7 elements from within the garage have been produced with anywhere from 3 to 10 distinct attributes per element. With a total of 42 total unique attributes, which are broken down below, it would have been possible to create a total of 141,120 unique generative NFTs.

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